Cell Phone and Admob Secrets revealed… And more... By Dave Korpi |
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This document is updated frequently and is located here |
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You want to know how to advertise on Cell Phones.. YOu took Mack's class and lost money... See what secrets Mack forgot to tell you... I asked you to look at Tazoodle, and sign up if it felt good. Most of you did sign up I appreciate that. If you have not signed up (no credit card required!) yet please do so here.
I want you to appreciate that AdMob is a mobile advertising platform and has their adverts on a "content network" that does NOT Target like we know and Love Google can do. This means if you are trying to sell a ClickBank Fat Loss product your advert will be shown to healthy young girls who only laugh about such adverts and click on them because of the novelty. Additionally, as far as I know, there is no Fat Loss product on ClickBank that is an e-mail submit requiring nothing more than the user to enter their e-mail. Trust me, folks will NOT enter their shipping address, credit card info or ANYTHING like that using a Cell Phone. If you want to sell a Fat Loss product (or nearly ANYTHING) using a cell phone then ONLY gather their e-mail (or their phone number for SMS) so that you can put them into your "marketing program". I am working with some folks on platforms that CAN laser target the market but they require a minimum of $1000 adspend. I am doing experiments with them and will report. Lastly, I am working on a plan where I can introduce anyone who is interested and act as a "broker" to allow a smaller adspend. My experiment is for a Stop Smoking product where I collect their e-mail and put them in my marketing program. |
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Additionally, you will want to use Wi-Fi only and iPhone and iPod Touch only (for now) because the demographic interested in what you have to offer ALSO uses the iPhone and iPod Touch (basically an iPhone without the Phone part) and will likely have Wi-Fi connect ability. If they do NOT have Wi-Fi AND your offer requires high bandwidth they will NOT wait until your advert serves and you will have wasted the click. On "Device" I go back and forth on iPhone and iPod Touch.. Obviously if I want them to call I do not do the iPod Touch... Just know there is PLENTY, PLENTY, PLENTY of traffic with the iPhone alone. So only add the iPod Touch when you scale things... Sound reasonable?? Call me if you do not get the scaling part... |
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Here is another website that might help you out.. Tazoodle Website where I offer to host your website if you are a newbie... If you want to know how I built this: http://tazoodle-forum.com/ fully content loaded Wordpress Blog in a few hours ask me… Or look here: Comparison Guide I am working to make it happy in IE and Chrome but it is fine in Firefox… I have to say I really do not like IE! It is so annoying! Like AOL. and faxes! Why do we still have them anyway??
In Case You Missed it from Admob themselves on Oct 19, 2009 we have... Over the last several weeks we have seen an increasing number of Affiliate Marketers join AdMob to help them achieve their marketing goals. We are glad to see new marketers enter the mobile ecosystem. In order to help these marketers realize their campaign goals we wanted to offer up some best practices based on the performance we have observed. The most successful campaigns that we have analyzed on AdMob customize the user experience for mobile. Advertisers that take into account device functionality, screen size, number of form fields and a clear call to action perform best. Included below are some of the recommendations that we believe will be most helpful: 1. Ads should not link to Landing Pages that contain Flash – The majority of devices currently available on the market do not support Flash and therefore such pages will not render correctly. This includes, but is not limited to, Videos (excluding YouTube & some Quicktime formats), Animations, and Audio. Please be sure to review the pages your ads are linking to for this type of content. Any ads that link to a page containing objects that are not compatible with the iPhone or other mobile devices will not be approved. a. Please refer to the following link for more information with regards to the type of content that is supported on the iPhone Platform: iPhone Developer Help 2. Landing Pages should be Mobile Optimized – While devices with advanced browsers such as the iPhone can render most desktop oriented web pages, linking to a desktop designed site may not yield the best user experience and subsequently result in a significantly lower conversion rate. Landing pages that perform the best are ones that are concise and load quickly on the device(s) they are targeting. We suggest limiting the amount of content and including an obvious call-to-action early on the page. Included below are examples of non-mobile optimized and mobile optimized landing pages: a. Example of non-mobile optimized landing page: 1. Page contains flash animations 2. Page contains a lot of content 3. Navigating the page can be difficult when taking into account screen size b. Example of mobile optimized landing page: 1. Pages are mobile optimized and take into account device attributes 2. Page contains a limited number of form fields 3. Links to additional information is clearly visible and can easily be navigated 3. Ads should be in compliance with our Content Guidelines – AdMob has strict policies on the types of ads that we allow on our network. Please be sure to review the following guidelines to ensure your ad is in compliance prior to ad submission: http://www.admob.com/home/ 4. Ad text should be updated frequently - Just like you’re more likely to skip through a commercial that you’ve already seen, users are more likely to ignore your ad if the copy is stale. We recommend closely monitoring reporting and testing changes to your ad text if you see click-through-rates decline. http://blog.admob.com/2009/05/ 5. Pop ups can interfere with end user engagement – Landing pages with pop ups can lead to a poor end user experience. URLs without pop ups will result in better performance of your ad campaign. If you are an affiliate marketer please consider the above tips and best practices when creating ad campaigns. Incorporating the recommendations above will aid you in running a successful campaign. If you have any additional questions with regards to affiliate advertising please join our advertising forum: http://groups.google.com/ Thanks, AdMob Client Support Team Additional Related Links: 1. iPhone Advertiser Best Practices: http://blog.admob.com/2009/03/ 2. Tips to help you avoid common advertiser mistakes: http://www.admob.com/home/ 3. Advertising your iPhone App: http://blog.admob.com/2009/ Many of you working with Cell Phones are doing so and have not played with or used an iPhone or an iPod Touch. In my view that is extremely risky. My suggestion is to use either one for an hour or two so you will understand why people do what they do with their cell phones. Additionally, I can not imagine many folks filling our their name, address, phone, credit card, and whatever to buy a ClickBank product on their cell phone. I would, however, be more likely to fill out a zip code or e-mail on my cell phone. I am also not a “fan” of the nasty long ClickBank type “squeeze pages” with flash, popovers, pop unders, exit splash, and whatever to FINALLY get to the “Buy Now” button. In the end what you really need are offers that are EASY to sell on a cell phone. Easy for the user to fill out. This means their Email and, if you can get it, their name. THEN you market with your autoresponder. As an example.. Click Here and put in your ZipCode ONLY. When you do that I will get $3.00. Do it to see how it works.. You will learn and I will make $3.00. A reasonable exchange for that very valuable chunk of info. This is called a Zip Submit and it is from Hydra. This works if your cost of clicks is less than the offer payout. Not too likely on a Cell Phone but works AWESOME on Yahoo, Google, and Bing! Hydra? Never heard of them? Did you know there are more than 150 “networks” like CLickBank and Hydra? Click Here to see MUCH more about networks. You are a “publisher” or “pub” when you sell affiliate products offered by “networks”. |
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For Wannabe Black Belts only.. Really advanced stuff.... Do not Peek till you mastered the above stuff!! |
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| See this short Video http://www.youtube.com/watch?v=Ky8OMITcLD4 to see what it is about |
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As such Google LOVES the landing page because EVERY KEYWORD has a custom page, with title and all. Here is the URL .. Play with the stuff after the ? http://www.oksendme.info/transparentsignature.php?seed=Transparent GIF conversion See how I even made Google with a ClickBank iFrame offer. I populate the meta tags and more… Play with it to see and view page source… There is “seed” and “final” http://copycatrecipes.info/chiliswendysredlobster.php?seed=copy cat recipe for pork chops baked&final=copy cat recipe for pork chops baked None of them are “half baked”, like Cell Phone Cash, but I do believe Mac will “clean up his act” The concept is brilliant. I just do not think the numbers he is showing all came from Cell Phone Adverts. I have not seen that sort of conversion myself… But I do imagine it can be done! Are you in the “Legal Field” or need to digitally sign documents? If so click here.. Transparent Signature Want to patent something? Know about the Provisional Patent that YOU CAN DO? I show you how here.. Provisional Patent Thanks for putting your trust in me, I really appreciate it! See this cool “extra credit” stuff if you want me to host your own Tazoodle Website for nothing, if you are a newbie... Or if you just need help!! KEYWORDS KEYWORDS KEYWORDS... Let's say the $500 gift card will work for Safeway, Nob Hill, WalMart, Costco, Walgreens, and WinnDixie. You have ONE SINGLE destination URL for the $500 offer. When you write your advertisement you have 35 characters to describe the offer. The AdMob advertisement is delivered to "content destinations" that match your 35 character advert. You can not fit all the names of the stores in your 35 characters. As such the "keywords" come into play by virtue of your writing many 35 character adverts for the VERY SAME OFFER. I know where I live there is no WinnDixie but I have a Safeway near me. As such I would only be enticed to click on an advert that said, in 35 characters, something like this: Free $500 Safeway Gift Certificate! Therefore, you will want to write a bunch of advertisements like this, adjusting them to fit in 35 characters to describe the offer: $500 WinnDixie Gift Certificate Again, the VERY BEST is for you to create a compelling advert where the customer is "invited" to enter their e-mail address and you then "market" them with that address. Here is the link http://tazoodle-forum.com/ to the Tazoodle forum I made in 2 hours. Note that it goes back to 2008. I can show you secrets how to do that as well! Imagine having a Blog for your specific keyword that is fully populated with Youtube, Ezine articles, and Yahoo answers!! I used Caffeinated Content and I LOVE it LOVE it LOVE it! Here is the link to Join Tazoodle for free: http://tazoodle-forum.com/ If you join Tazoodle, for free, then just pop me an e-mail and ask me for the AdMob secrets and I will e-mail them as well as other cool stuff to you. And, yes, AdMob is working for me. I lost $100 till I figured out what the "secrets" were and am now getting decent returns. I think I can do lots to make it work even better. Waiting to see what else Mack has to say in the coming weeks. I am on week 3 as I joined at the launch. Thanks, Thanks, |
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